Now bear in mind, these are the same people who go to the same beach every year. I'm not knocking the beach, but it's a similar concept. But for some reason, visiting, say, the Outer Banks every year using the same rental house isn't as "crazy" as going to Disney.
These conversations happen so frequently that it has prompted me to spell out WHY Disney is my destination of choice, and what exactly it is that draws us back year after year after year after... well you get the picture. These reasons are listed in no particular order.